ethnocentric

 
Pronunciation: /ˌɛθnə(ʊ)ˈsɛntrɪk/

adjective

  • evaluating other cultures according to preconceptions originating in the standards and customs of one’s own culture.

Derivatives

ethnocentrically

adverb

ethnocentricity

Pronunciation: /-ˈtrɪsɪti/
noun

ethnocentrism

noun