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masstige

Pronunciation: /maˈstiː(d)ʒ/
Definition of masstige

noun

[mass noun, usually as modifier]
  • used to refer to mass-produced, relatively inexpensive goods which are marketed as luxurious or prestigious:top designers have been creating masstige lines the payoff for those selling masstige is that usually they make more profit than those operating in the worlds of super-discount or top-end luxury

Origin:

1990s: blend of mass-market and prestige

masstige in other Oxford dictionaries

Definition of masstige in the US English dictionary