kawaiiPronunciation: /kəˈwʌɪ/Definition of kawaii adjective (in the context of Japanese popular culture) cute:she paints elephants that are extremely kawaii noun [mass noun] the quality of being cute, or items that are cute: even in a cosmopolitan city like Tokyo, kawaii is everywhereOrigin:Japanesekawaii in other Oxford dictionaries Definition of kawaii in the US English dictionary