baud

 
Pronunciation: /bɔːd/

noun (plural or bauds)

chiefly Computing
  • a unit used to express the speed of transmission of electronic signals, corresponding to one information unit or event per second.
  • a unit of data transmission speed for a modem of one bit per second (in fact there is usually more than one bit per event): a 9,600-baud modem

Origin:

1930s: coined in French from the name of Jean M. E. Baudot (1845–1903), French engineer who invented a telegraph printing system